RickysReview.com

If you’ve heard it once, you’ve heard it a million times. The money is in the list. List building is one of the most effective ways to generate online home based business success. You can’t afford to ignore this powerful approach.

Why it works

Marketing research reveals that most people don’t make a purchase after one exposure to a marketing message. Putting a message in front of an individual on multiple occasions is more likely to result in a sale. You can create opportunities for multiple exposure by adding an individual to your list.

People are also more likely to buy from those with whom the feel a trusting connection. List building allows you to build a relationship with your subscribers. That increases your credibility, producing more sales.

How to do it

Internet marketing is a proven winning home based business for women or men when you implement a simple squeeze page. A squeeze pages has only one purpose. It should convince readers to sign up for your list. Everything else is irrelevant.

The use of a free gift is an effective way to persuade visitors to join your list. This is a proven strategy that you can use to spur the success of your business.

It’s not enough to have a good freebie, though. You also need to build your squeeze page the right way. We know that specific squeeze page techniques generate optimal results. You should be using those moneymaking approaches. As such, you’ll want to rely on these three strategies.

Squeeze page basics

First, your squeeze page should be free of all outgoing links with the exception of the “submit” button on your sign up form. You want your squeeze page to inspire sign ups, not to provide guests with an avenue to move on to other sites or pages.

Second, the squeeze page should feature a powerful, brief message. You want your squeeze page to generate those sign ups – everything else is extraneous and will decrease effectiveness. Don’t forget that your squeeze page only has one purpose – to build a list. Every word on the page should serve that function.

Third, you will want to approach the sign up process as if it were as important as a big sale – close that deal! That means that you will need to make a strong, persuasive call to action as part of your sign up form. Make it clear to readers that they’ll benefit from the simple, free act of filling out your subscriber form.

Summary

If you’re following those three pieces of advice and are offering a smart “bribe”, you’ll have a successful squeeze page! You’ll be able to build trust and credibility with your subscribers. You’ll also have the chance to expose your subscribers to key marketing messages more than once.

You will take your Internet marketing efforts to the next level if you learn how to build an email list. The fact that so many successful marketers embrace list building isn’t an accident. The money really is in the list!

Powered by wpReadMore.com

It’s undeniable that the one thing you need to succeed in your online business is traffic. And the best kind of traffic is free traffic. So where do we get free traffic? Google and other search engines.

How does free search engine traffic work?

You’ve experienced this process a lot of times. You visit your favorite search engine. Type in something you’re looking for. And click one of the links that shows up. Turns out that the website you visit just got free traffic from the search engine. So the real question is how you get that free traffic.

If you’re like most people you only click links on the first page or two. Actually, almost 100% of the free traffic goes to this first page of results. And believe it or not, the first 3 results receive over 70% of the traffic.

So, obviously your site needs to be in the first page of results to get free traffic from Google. To do that, you need to be “ranked” in Google’s Top 10 results. Which brings up..

What is search engine optimization?

Search Engine Optimization means that Google thinks your site matches what people are typing into their search box. The formula Google uses to determine this is known only by Google. But there are several things that we know for sure.

Getting indexed

First, before you can get ranked highly, Google has to know you exist. This is known as being “indexed.” When your website gets indexed, Google stores information about it in their massive database.

In order to get indexed, Google has to be able to find you. Getting a link from another site will accomplish this easily. Since some of these site will already be indexed, Google will follow the links on their pages and find you.

Twitter and Facebook updates are great places to put links to your site. Google visits these sites many times every day. So any new links will be followed right away.

Gaining ranking

After this first hurdle, you need to start gaining ranking. Due to the massive size of the Google database – literally billions of pages – just getting indexed doesn’t do much for you.

Here’s what’s important in ranking:

• Content
• Links
• Activity

Optimized content

This is the SEO you do on your site itself. And it means that the content on your page matches the keywords you’re targeting. The topic of this article is clearly SEO. One reason Google knows this is because the words search engine optimization appear inside it. And another way this is determined is by the other related phrases like traffic generation that are also in the article.

The title of the page, the domain name and other pages on your site are also important. Google uses all of this content to figure out what your site is really about.

Link juice

The next thing to consider is your links. The links coming in and the links going out are included in this. It’s very important that you have more links coming in than you have going out. So the number of inbound links is important.

One great way to get lots of inbound links is through web 2.0 sites. To use this technique you write articles related to the topic of your websites. You have to also write several different versions of your articles. And post unique versions to lots of websites that accept articles. And the more you do the better.

Make your site active

The last thing we know for sure is that Google likes to see active sites. A page that was created 3 years ago and hasn’t been touched since won’t rank well. Google expects you to be updating your site regularly. You can do this with RSS feeds and news posts.

But the best way is with active discussions on your page itself. So, obviously, you need to get people to visit your site on your own, too. One simple method for doing this is to use forums.

Set up forum profiles with the ones related to your website. Visit often and make posts. And link back to yourself in your signature file. This gets you inbound links. And it gets people to visit the site you link to.

Conclusion

It’s important that you do everything listed here. However, writing a bunch of different articles on the same topic. And creating a bunch of forum profiles. And posting your content all over the web is time consuming. And the bad news is that you probably won’t do it.

The good news is that there are automated software programs out there that will do this for you. So my best advice is to automate as much of this as you can. This way you’ll actually do it. By taking these steps you practically ensure you’ll get free traffic from Google.

Powered by wpReadMore.com

You’re dead wrong if you think you know anything about being an affiliate. The simple truth is that the old rules no longer apply. If you play by the old rules, you will lose this game.

The big lie

You’ve probably heard how easy it is to start an affiliate business. Well, that’s true . . . to a point It is the easiest business you can possibly start. But “easier” doesn’t mean “easy”.

The bad news…

The worst part is that the information you’ve received is all wrong. You’re told to pick one of more products to promote. Next to look for easy keywords to target. Then to use keyword-based advertising to send visitors to the product. And sit back and collect the profits. But it doesn’t work.

Don’t bother with keywords

There was a time when this worked. But the competition has shot the price of keywords through the roof. So, throw it all away.

A brand new formula

There’s still hope. Here’s how to win at this game.

• Do CPA marketing instead of product promotion
• Instead of researching keywords, research demographics
• Market on display networks

Start using CPA marketing

CPA stands for Cost Per Action. It’s much better than promoting a product. Because your visitor doesn’t have to buy anything. You earn a commission for having them perform an “action”. Entering their email into a form, for example. Which is much easier than getting them to buy something.

Utilize demographics data

Don’t waste time researching keywords (see below). So spend your time doing demographics research. First, select the CPA offer you want to promote. Next, you go to Quantcast.com. And research what kinds of people will be interested.

Do image ad marketing

So far, you’ve got your CPA offer and your target demographics. You can advertise directly to them on display networks. And use images as your ads. And there was no keyword research required. Plus you’re going to save a ton of money. Keyword ads are expensive, but image ads are still cheap.

In closing

This is a great way to make money fast. Because getting started in CPA is free. Image ads are cheap. You can laser target with demographics. And your commission is much easier to earn.

Powered by wpReadMore.com

Answer this question: What is the number one reason people get online everyday? The answer is simple – they’re looking for information. This is so ubiquitous a quest that Google handles 400 million queries a day! So what does this mean to you? It means that you have a massive opportunity to give people exactly what they’re looking for – information. And to earn some cash for doing it!

What is info marketing?

This is by far the simplest business you can start. You develop a product that is nothing more than information. And people pay you for the information inside it.. Pretty simple, wouldn’t you say?

But how does it all work?

We’ve established that it’s a simple concept. However, to succeed there has to be value in the info you’re selling. So you’ll need to find out what info is valuable. How can you find out what people want?

One very simple method is to do a little research. Head over to ask.com or Yahoo! answers and see what kinds of questions people are asking. You want to find something a lot of people are asking about. Something that most people don’t already know. And provide the answer – in the form of an info product.

Think about this:

Don’t worry! Info product creation is easy… Consider this: An ebook is just a series of articles. So instead of sitting down to write the whole thing. Just try to write one or two articles a day. And when you’ve got a few finished, refine and expand on them and voila! You’ve got an ebook.

So, what’s so great about ebooks? Funny you should ask . . . How about 7 reasons why:

1. Simplicity and ease

As soon as you have the pieces in place, it’s virtually maintenance free. And your customers need very little support. So you can just set it up and let it run. It really is like and automatic money machine.

You don’t have any inventory. There’s nothing to ship. Your business is 100% digital.

2. Product combos

When you have a created a few information products. You can put together bigger more expensive information products. It’s a simple matter to merge a few ebooks into one. And you’ll be able to charge much more for this “new” product. People will be willing to pay a lot more for one big ebook. Versus multiple smaller ones.

3. Resale rights

When you own the product, you can sell resell rights to it. Resell rights are very hot right now, because most people simply don’t have the time, money and effort it takes to create their own products. And what’s more you can charge double, even triple your selling price for resell rights!

4. Leverage

It’s your content, so you can use it in as many different ways as you want. Use part of it to make an autoresponder series. And build an email list that you can sell other products to.

5. More leverage

Utilize your content in as many ways as you can – like creating a few reports from parts of the ebook. Then use these to generate leads for the main product. You can give them away or even charge a small amount for them. And it still benefits you because it in a lead-in for the main product. You can even make these viral by allowing your affiliates to give them away. Wait, did I say “affiliates”?

6. An affiliate army

This is one of the biggest reasons of all. If you’ve got products you own. Other people can become your affiliates. Wouldn’t it be nice to have a bunch of other people doing your marketing for you? You can’t do this unless you have your own product.

7. Joint Ventures

OK, this is by far the biggest reason why. The number one way to launch your success is through joint ventures. And this is probably the number one reason to create your own product. Without your own products, you can’t do JVs.

In closing

If you’re not convinced to start selling information products, then you’re either crazy or not listening. With your own info product you can write your own ticket. Because it’s your business and you control it. So, don’t waste any more time:

• Head over to Yahoo! answers
• See what people are asking about
• Start writing

Don’t make info product creation any more complicated than that. And in no time you’ll have an info product ready to go.

Powered by wpReadMore.com

There is no doubt that web page audio significantly increases results. If you don’t have audio in your arsenal, you’re missing out. Audio increases opt-ins. And your sales.

Why does it work?

There’s no real mystery. Most of the web is cold and impersonal. It makes your site more “human”. And adds the feel of a real live person. Audio literally breathes life into your website. And people like to interact with things that are alive!

Here are the benefits

You’ll receive two immediate benefits to your bottom line when you employ the use of audio. You will close more sales. And second you’ll save money on the sales letter. You see, you’ll be able to skip the expensive copywriter. Just record some audio and add it to your site. An authentic message from you will do more than the best ad copy.

You’ll get more subscribers, too. Most people need to be led by the hand. Just add a short audio message saying: Enter your email address in the form. A simple message like this will increase your opt-in conversions by 305% or more!

Some web audio ideas

Put a welcome message that plays automatically on your site, A warm welcome can be the deciding factor. Your welcome message could make them stay when they would normally leave.

Step-by-step instructions. The same principle the we used to boost opt-ins applies. You just explain what to do first, then next, etc. Use this to lead them through the ordering process, as well.

Testimonials for your product or service. Written testimonials are good. But what’s even better are audio testimonials. It’s pretty easy to fake a written testimonial. So audio adds real believability. Which boosts your sales for sure.

Power tip

What about creating an entire product using audio? This is by far the easiest content to produce. And it still has a high perceived value. Podcasts are still popular, so this is a great format. And you can get someone to transcribe them for very little money. This is the easiest way to “write” an eBook!

Is it hard to add audio?

It’s so simple you won’t believe it. There’s software that will show you how to add audio to a website. There’s no knowledge required on your part. The software records the audio, creates the button code, etc. You just copy and paste into your website. So don’t let this stop you.

Summing it up

Just a reminder of why you want to start using audio. Setting up some web audio will do wonders for all your results. You’ll enjoy more customer sales. You will also increase your subscriber opt-ins. And you can use it to create products and sales letters quickly. It’s a less often used medium. So you’ll be one of the few reaping the rewards. Get started right now and realize instant results.

Powered by wpReadMore.com

It is extremely difficult to get started in affiliate marketing. The reason is because there is a lot of competition. In order to survive you have to beat your competition. There’s also a lot of information out there about how to do affiliate marketing, so it can be confusing. Here’s one trick that almost no one else is using.

Affiliate videos

The power of video is undeniable. Video online is everywhere because people love it. It’s so much easier to keep people’s attention with video. So why wouldn’t you use it in your affiliate business?

Examples of how to use video for affiliate marketing:

• Do a testimonial video
• Walk-throughs
• Record the order process
• Record a preview of the members area

Testimonials

It doesn’t get any easier than this. Just turn on your web cam and talk. Don’t worry about quality. Listening to your honest endorsement makes your viewers feel comfortable buying. In truth, mistakes and mess-ups just make it more believable. You really can just click record and start talking. If you don’t want to be in front of the camera use one of the other methods.

Do a video walk-through

This technique works slightly more subconsciously. Make this more like a tutorial helping them use the product. And while they watch you use it, they think, “I should buy that.” If the product is useful, watching the tutorial makes them want to buy it. So just make sure you’re demoing a good product.

Record the order process

This could be the most powerful method of all. Record a video of yourself actually buying the product. Watching you make a live purchase will inspire your viewer like nothing else. In the first place it acts as social proof. In general people are more likely to something they’ve seen other people do. Second, it builds trust. They are much more likely to take your advice to buy when you’ve taken it yourself. And finally, it creates envy. They see you getting the satisfaction of making the purchase and that makes them want it. You can add additional juice to this one with: In order to get to see the inside, you gotta buy the product.

Sneak peak

This is a great way to build value. You do a tour of the members area. They get to see everything they’ll receive when they order. And it helps soften the skeptics. Once they’ve seen the back-end, they know it’s real.

You can do this!

You don’t need any special training for this. There are simple software programs that make it easy to create videos. Really, the software does all the work. So please don’t let technical worries slow you down. Remain focused on the benefits:

• More sales You will increase your affiliate sales when you start using videos. People like video, so start using it.
• Lower refund rates You’ll lose less of the commission your earn. Your customers will know what they’re getting into ahead of time. So they’ll be less likely to refund.
• Rise above the competition! Adding video is so simple. And almost no one is doing it. So, you’ll be way ahead of the crowd.

So get serious about your affiliate business and add video in now. It’s your profit that’s affected by not taking action.

Powered by wpReadMore.com

If you’re going to be successful in internet marketing, you need to build a list. It’s the number one key to opening the success floodgates. After it’s built, it’s yours to use any time you want. Just push a button and print money – literally.

So, how do you build a list?

There are 3 factors in list building you need to consider:

• Your Landing Page
• The Bribe
• Your Confirmation Page

Your Opt-in Page – Your opt-in page is the page you send visitors to to build your list. This page is the one that asks them for their email. This page needs to look professional. And have an easy to understand opt-in form. You’ve also got to make a strong “close”.

The biggest mistake you can make is not having a clear call to action. This is a definitive message that tells your visitor what to do. Without this your opt-in rate will plummet. It’s strange, but if you don’t tell people what to do, they won’t do it.

One way to really spice up your squeeze page is to add a compelling video to the page. You only have a few second to get your visitors attention – video helps! It also allows you to tell them what to do several times. Then at the end of the video you can print “sign up now” on the video.

If you don’t know how to make video, don’t worry. Hiring out-sourced help to do it for you only costs $150 – $250. You can also find ready-made list building tools that include video squeeze pages.

The Bribe – The next thing you need is an incentive to subscribe to your list. People need a good reason to part with their email address. Nobody likes spam, so most people guard their email closely. This means your bribe needs to be very attractive.

You have to provide value in your bribe for it to be good. That means you make it something people would actually want to receive. And something from which they can derive a benefit. A few ideas:

• A PDF report
• Software
• A video tutorial
• A multi-part email series

Basically, you just need some content. And make it both helpful and informative. It goes without saying it must be free. If you make it good enough, they will give you their email in exchange.

If you’re worried about creating this content, don’t be. It’s super easy to hire someone to create it for you. Just give them a topic and they will write the content. A 5-part email series is a good freebie. You can have ghost writers create emails for under $25 an email. And whole thing will only cost a hundred and fifty buck.

You can also get email list building tools that include the premium. There are two important things about the email series. First, it must provide value to your subscribers. And it’s nice if it earns you some money, too. The easiest way to do this is to market affiliate products in the emails. This allows you to get started with no products of your own. And make money right away from your list.

The Thank You Page – The last bit is the thank you page. After subscribing to your list, your visitor is redirected to this page. A great thing to do here is provide some immediate value. Then they feel good about giving you their email address. And it helps you establish the relationship. So when they get your email, they’re happy to hear from you.

This is another case where you can get a complete marketing package. Or you can do it yourself. And write it all yourself. Or pay a freelancer to write the content for you.

In closing

It doesn’t matter if you do all of this yourself. Or hire someone else to do it for you. Or go with a complete package. It’s just important that you start today building your opt-in list. Because as soon as you’ve got your own list . . . You can basically write your own meal ticket.

Powered by wpReadMore.com

Presell like a pro

The number one strategy to increase your affiliate sales is preselling.

Before we start, let’s talk about what preselling actually is. Preselling is both an art and a science. And it’s function is to prepare your reader to buy something. Then sending them to the product sales page to make the purchase. When done correctly, your reader will not even notice.

Basically, you give them some content. And then refer them to the product website. We’ll get into how to do it correctly in a minute. But before we do, you need to know why it’s so important. Here are a few benefits of preselling:

• Preselling creates trust – Once you have your readers’ trust, they will click your links more readily. Which obviously means you’ll make more sales.
• Preselling is disarming – When you’re not hyping or pitching a product, your reader lets their guard down. Unguarded reading means they’re not filtering what you say. And your intention is conveyed more easily.
• It puts them in a buying mood – Your readers are now receiving your message. And in turn, they’re open to other messages, as well. This includes the sales website you send them to! And being open to the information there means they are much more likely to buy.
• Your commissions go up – Now your reader arrives at the sales page in a buying mood. With a feeling of trust and openness. The only thing that can result is increased sales!
• Your customers are happier – People like to make their own buying decisions. Instead of being manipulated into buying. And this leads to greater satisfaction with the product.
• It boosts your profits – Happy customers ask for refunds much less often. Less refunds means more affiliate money stays in your pocket.

Obviously, it’s important to presell. You increase your profits. And produce happier customers. It’s a win-win-win!

How does it work?

Now you know whey preselling is critical. So, hopefully you’ve decided to start preselling. So, let’s talk about how to make it work. As I mentioned earlier, it’s both an art and a science.

The art of preselling

First, you have to gain the trust of your reader, so they let their guard down. This can only be accomplished by providing actual value in the information you’re presenting. Now, providing enough info to be useful, but still making them want more – that’s the art of it. That is, they have to be wanting more when you refer them to the product sales page for the product you’re trying to sell. And because you’ve gained trust, they’re more receptive to the sales message and more likely to buy.

The science component

There’s also a specific formula you need to follow.

First of all, it’s important HOW you present your information. You need to know where you’re going before you begin. In the end, you want to sell a specific product. You use the information to do this in one of two ways. One way is to give them enough info to whet the appetite, but not enough to satisfy it. Or you can give them so much information that it feels overwhelming to do what you’re talking about. Whichever method, you send them to a product website that solves the problem you just created.

But you can’t link to your affiliate link. You have directly to the home page of the product. When you do this, you’re click-throughs go way up. But, without your affiliate link, how do you get credit? Well, that’s part of the science of this whole process. You “pre-cookie” your reader before sending them to the sales page.

The next trick is to hyperlink specific words and phrases inside the content of the article you’re providing. It’s habitual to click on words and phrases that are hyperlinked. And when the words are in context like this, it makes perfect sense for your reader to click them.

Using this system, you’re virtually guaranteed to increase your affiliate business success.

Unfortunately…

This process is not easy – at all! Think about everything that goes into crafting an effective preselling article: Good content. First and foremost, you have to be able to write a great article that provides valuable information. This means you have to be able to write well, and have enough knowledge to be useful. Strategic writing. Yes, you must providing useful content. And you have to make the content accessible in order to provide value. And still leave them wanting more. Or make the information so overwhelming they realize they can’t do it on their own.

Picking products. Next, you’ve got to pick the right product to presell. Even if you get the article written. You’ve wasted all your effort if the product doesn’t sell well.

The technical know-how One of the keys to this system is using “covert cookies” for the tracking. This is actually pretty simple – just embed a 1 pixel X 1 pixel image and set your affiliate link as the “source” of the image. (But if you mess it up, your referrals won’t be tracked.)

Wrapping it up:

Now you know what it takes to be a Presell Pro. Preselling properly will boost your affiliate profits up to 500%! So, start now and develop preselling content for all your affiliate promotions. Don’t wait another minute. The effort it takes is well worth the benefits…

Powered by wpReadMore.com

Everyone knows the number one thing you need to be successful online is traffic to your website. The other 1% is what you do with that traffic, but if you have to traffic – you can figure out the rest. Once the visitors arrive you can have them join your mailing list, purchase a product or subscribe to your RSS feed. The important thing is getting the traffic and sustaining it.

How, then do you get traffic to your site?

These are the best and fastest ways to get free visitors coming to your site:

• Web 2.0 Methods
• Articles Directories
• Video Marketing

Let’s talk about each of these.

Web 2.0

By web 2.0 we mean any site where the users actually create the content. These are great sites to work with because they allow you to participate in this content creation. Because these sites get so much traffic, Google and the other search engines treat these sites with greater importance in their algorithms. Which means the content on them gets “indexed” faster and with more weight. So, if you place links to your own site inside your content, you get a search engine ranking benefit from those links. This is the hidden benefit of using Web 2.0 sites. There are many more web 2.0 traffic tactics we don’t have time to get into here, but this will get you started.

Article Websites

Article marketing really builds on the Web 2.0 concept. Article directories fall under the category of web 2.0 sites. Article directories are sites where users (including you) can upload articles they have written. Just as with the other web 2.0 sites, having your content included gives you immediate traffic and search engine ranking. But you also get the extra benefit of other users taking your article and putting it on their site. And because the terms of the directory say they have to include your “resource box” you get links back from all these other sites, too. Here are a couple article marketing traffic tips:

• Figure out what keywords you want to go after
• Write your article for the keywords you’ve chosen
• Be sure to link to your site on the keywords you’ve chosen. Do this inside the article itself and in your author’s bio.

Video Marketing

And finally, we need to talk about getting traffic from videos. Once again, this is really a sub-set of web 2.0. And just as article directories give you great SEO benefits and allow others to redistribute your content on their sites. video sharing sites give you all these same benefits. The extra top secret benefit of video marketing is that it’s much easier to rank for competitive keywords than in any other medium.

Here are just a few video marketing tips:

• Get a YouTube account
• When people view your videos, you want them to visit your site, so turn all the other modules in your profile off
• Use the tags in your profile to enter the keywords you want to rank for
• Include a link to your main site in your profile
• Add 1 or more videos to your profile
• For each video use your keywords in the tags, the descriptions and the title

Putting it all together.

If you want to get traffic to your site, then follow the advice in this article.

Powered by wpReadMore.com

In order to make sure your membership business is profitable, you have to select the right market. Here’s how.

First – Look for Fanatics

If you want your membership business to be profitable, you have to find a marketing with fanatics in it. Simply put, a fanatic is someone who’s willing to spend time and more importantly money on a topic they are interested in. Here’s how to find fanatics:

• One simple idea that’s easily forgotten is to scan the magazine racks when you’re out and about. Because it’s becoming harder and harder to keep print periodicals profitable these days, if you see a magazine on the shelves, you know it’s making money. And that means there are lots of people interested in it. If they can make money in a print version, you can probably make money with a membership website.
• Watch and listen for fanatics in your daily life. Pay attention to conversations, social events, TV, restaurants, public places to see what people are talking about. If people are talking about something, they probably want to know more about it. And this means there may be a market for information about it.
• Don’t forget about clubs and organizations. If there are enough people to to build a club, there are certainly enough people to start a membership site on the same topic. Likewise, if there are enough people to hold a convention, there are definitely enough people to fill your membership website.
• What about your interests and hobbies? There’s a good chance that others are interested in these things, as well. Making money is fun and it’s even more fun if you can do it in a niche you’re excited about.
• Another fantastic way to discover what people are interest in is Google Trends. This service shows you the current most popular search terms. These are the things people are actively searching for in Google. They’re searching because they want information. Building a membership business around things people are actively searching for is a great way to ensure your success.

Second – Analyze the “commerciality”

OK, so you’ve got a great idea for your niche membership business with lots of fanatics. But will they actually spend money? The quickest way to find out is to determine if others are profiting in your potential niche.

OK, how do we figure that out?

• Are there blogs or forums in this niche? Take the name of your niche and search for “niche name blog” & “niche name forum” in Google to see if there is an active group of people talking about and interested in the niche. This tells you there are people who are actively interested in your niche.
• See if other people are creating and selling product in this niche by searching in Google Shopping, ebay and Amazon. What you’re trying to figure out is if anyone is making money in this niche, and if people are selling products it means they are making money.
• Monitor Google Adwords to determine if people are running the same ads for weeks in a row. If they are, this means they’re making money on these ads – otherwise, they’d stop running them. Which means there is money to be made in your niche.

Finally – Figure out your barrier to entry

OK, so you found a hot topic and you know other people are making money on it. Will you be able to get involved and do the same? Here’s how to make this determination:

• Product types. What kind of products are being sold in the niche? You’re looking for a niche that sells info products. That’s because it’s much easier to build a membership business around information vs. any other kind of product.
• The next thing to look at is the competition. You don’t want to try to break into a saturated marketing, so figure out how many people are already selling in this niche.
• Size vs. Competition. Some competition is good. It means that this is a profitable market. And as long as the size of the market is large enough to support the competition, you’re fine.
• How quickly do people in this market make buying decisions and are the ready to buy? Every market is different. Sometimes people are looking for information and are ready to pay for it right now. And sometimes it takes weeks, months or even years for them to make the decision to purchase.

Putting it all together

So far, we’ve talked about exactly what it takes to pick a great niche: One with a hungry crowd of fanatics, who are ready to spend money on information about their topic. And you’ve determined your barrier to entry is small enough to give it a go. If you’ve followed along with these steps you’re success in practically guaranteed. The only thing left to cover is exactly how to run your membership business…

Powered by wpReadMore.com